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  • Home
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    • Fractional COO
    • Digital transformation
    • The South African market
  • Why VertexPM
  • About Adrien
  • Insights
  • Privacy policy

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DIGITAL TRANSFORMATION

Digital transformation is not a project. It's a capability you build

The term gets overused. For VertexPM, digital transformation means one specific thing: replacing the manual, informal, or legacy processes that are limiting your growth with digital systems, data, and workflows that scale. It includes the technology decisions, the team capability building, the process redesign, and the change management — not just the software.

What we mean by Digital transformation

VertexPM delivers end-to-end digital transformation for startups and scaleups — strategy, execution, and the leadership to hold it all together.

Book a discovery call

SERVICES IN THIS CATEGORY

AI Strategy and Integration

Mobile Product Strategy and Launch

Mobile Product Strategy and Launch

Most startups are experimenting with AI but struggling to move from pilot to production. Adrien helps you identify where AI creates genuine business value in your specific context, evaluate build-vs-buy decisions, and ship AI-powered features in a way that is safe, compliant, and user-centred. This is particularly relevant for regulated sectors where 'move fast and break things' is not an option.

Mobile Product Strategy and Launch

Mobile Product Strategy and Launch

Mobile Product Strategy and Launch

  Adrien has launched mobile applications on iOS and Android for major companies including A Bola (Portugal's largest sports media company, launched in time for UEFA Euro 2024), Samsung Members (deployed to 30 European markets), and The Joy App (NHS-approved, 19.2 million patients). If you are building or scaling a mobile product, this track record is directly applicable.

MVP Build and Product-Market Fit

Mobile Product Strategy and Launch

Tech Stack and Platform Decisions

Getting to your first validated product is one of the hardest problems in startups. VertexPM brings a structured discovery-to-build process: customer research, problem framing, prioritisation frameworks, and sprint execution that gets you to a meaningful MVP without wasting months building the wrong thing.

Tech Stack and Platform Decisions

Go-to-Market Technology and Operations

Tech Stack and Platform Decisions

Architecture decisions made early have long consequences. Adrien brings experience with enterprise platforms (OutSystems), consumer apps (iOS/Android), clinical integrations (EMIS, SystmOne), and B2B SaaS, helping you make informed make-vs-buy decisions and avoid costly re-platforms later.

Go-to-Market Technology and Operations

Go-to-Market Technology and Operations

Go-to-Market Technology and Operations

  

Your GTM motion is only as good as the systems behind it. CRM, analytics, marketing automation, customer success tooling — VertexPM helps you build and integrate the commercial tech stack that turns sales effort into repeatable revenue.

PROJECT-BASED ENGAGEMENTS

Pricing

  Digital transformation work is available as a fixed-scope project engagement, starting from £15,000 for defined deliverables. Larger transformation programmes are scoped and priced individually.

See full pricing

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