CarePoint365

The brief

CarePoint365 sells an integrated healthcare SaaS platform to care organisations across the UK. It had a live product and clients, but no formal product or delivery function. I led product vision, strategy and the roadmap, and directed the cross-functional teams from concept through launch and ongoing improvement.

What I did

• Created and owned the roadmap, balancing standardisation against customisation across a large client list.
• Introduced Agile sprint planning, backlog management and developer standards for consistent delivery.
• Set up project management frameworks that streamlined client onboarding and shortened implementation timelines.
• Worked directly with implementation and client success teams to turn stakeholder needs into product priorities.
• Built the product team from scratch, promoting an internal staff member and hiring an onboarding and project manager, with regular coaching for each PM.
• Set up the product toolkit: JIRA, Miro, Figma, UX Pilot and Claude.
• Led an AI-powered care planning module, starting with discovery across three care providers and thirty-plus care homes.
• Redesigned the HR and ROTA apps ahead of AI features for scheduling and compliance, and designed a Shift Marketplace so care workers can trade shifts by skill and availability.
• Started a new React app for offline Time and Attendance, to cut licence costs and work in areas with poor connectivity.
• As acting COO, ran efficiency projects, vendor negotiations and make-versus-buy decisions.